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Dependable Independence – Reliability, versatility and simplicity united in a hub.

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The legendary combination of durability, protection, and run-flat performance of Vittoria Air-Liners is now available for your favourite road tyres!

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Madison is excited to announce a new distribution agreement with the world’s first “air wearables” company, AirPop – a brand which specialises in market-leading face masks and is making its debut at digiBike* this week.

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Garmin has today announced the Rally™ series of power meters. Purpose-built, the sleek pedals measure total power, cadence and advanced cycling dynamics, including left/right balance, power phase and more on any ride – from road to mountain to gravel.

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We are proud to announce Vittoria’s partnership with XTERRA to support the XTERRA European Tour events and Europe Triathlon, Cross Championships for 2021.

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Authentic cycling, the purest and most intimate form of cycling, is probably the only sport mixing so many extreme feelings. Fatigue, joy, pain, peace of mind all in one. Eroica is one of a kind event series where that cycling authenticity brings life. In fact, their mission is not only to gather cycling enthusiasts in some of the most beautiful cycling spots of the world but also to promote cycling as a practice of discovery, of slow tourism. Riding Eroica involves contemplating landscapes and the beauty of nature, making new friends from all over the world while enjoying local delicacies.

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