We want visitors
to come away from iceBike* armed with the tools they need to have a
fantastic year and that is why we introduced the 'Business Services Area'
a few years ago.
The Business Services Area is the part of the show where retailers can
find out more about what we offer at Madison and which external partners
we work with than can help your shop to be successful. It is a chance to
put the products to one side and really look at how Madison can support
This year the area is bigger than ever, so make sure you come down to
find out more about Freewheel, ACT, asecos, B2B, Citrus Lime, our Product
Promoters, The Bicycle Association, Credit Control, Bikefitting.com, Customer
Care, Shimano Service Centre and Smartwasher. Not all services will be
relevant to all shops but if you visit us, you can make a decision about
what works for you and your business.
iceBike* South is up first on Sunday 25th and Monday
26th of February at the Lee Valley
Olympic Velodrome in Stratford, London, followed by
iceBike* North at the National
Cycling Centre in Manchester on Thursday
29th February and Friday 1st March.