By Jos Dyer, 1 day ago
Madison is excited to announce that it will now exclusively distribute the entire range of CRUD products into the UK and Irish cycle markets.
CRUD Products go all the way back to 1991 with the design, manufacture and testing of all of their products right here in the UK. Madison will distribute the entire range of products from the original CRUD Catcher, the XL Fender, Raceguard and Roadracer MK3 guards.
Pete Tomkins, MD at CRUD said: “We’re proud to have worked with Madison for more than 30 years, during which they’ve consistently been our strongest and most trusted wholesale partner. Formalising an exclusive partnership with the UK’s largest and most prestigious distributor is an incredibly exciting step for us, and we’re delighted to continue this journey together.”
Phill Hammil, Brand Director at Madison adds: “When Pete offered Madison the opportunity to exclusively distribute CRUD across the UK and Ireland, we didn’t hesitate. CRUD is a heritage brand with a strong reputation for practical, rider-led innovation, trusted by cyclists for decades. We’re excited to build on that legacy, develop the brand further, and help unlock its full potential across the UK and Irish markets.”
The full range of products will also be on display at iceBike* Manchester and London, which are the perfect places to learn more about this exciting addition to the Madison portfolio. Dealers are encouraged to register for iceBike* now at www.icebike.co.uk.
Please contact your Madison Sales Manager for more information on CRUD products.