Saracen is one of Britain’s best known bicycle brands. 2010 saw the rebirth of Saracen at its new home Madison, the UK’s no.1 distributor for premium bikes and cycle related brands. Since then the brand has gone from strength to strength with the Ariel range of trail bikes getting rave reviews across board, whilst the affordable Myst downhill bike graced the cover of Dirt magazines “Dirt 100” in 2011 – Saracen is well and truly back.

Saracen was a market leader during the early 90’s and a trendsetter with the Iconic Kili Flyer bike, famously named after adventure cyclist Nick Crane who rode up Mt. Kilimanjaro on a Saracen Conquest mountain bike.

It is this innovation and flare that continues to drive the re-born Saracen, with new ground -breaking designs and real attention to detail giving the brand a new found level of respect amongst both the cycling press and the consumer.

The new range of Mountain bikes covers categories from aggressive UK long-travel trail bikes to well-designed kids bikes - all at affordable prices. At Saracen we believe in great design, quality, as well as affordability.

At Saracen it’s not just a bike. It’s a lifestyle.

   

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